Zünc Studio, Cyberpunk 2077 x Fragment Design

Cyberpunk 2077 x Fragment Design

Hypebeast collaboration

In time with Cyberpunk’s highly-anticipated release date, Fragment Design created a limited-edition clothing collection inspired by the game. Hypebeast commissioned a video to announce the collab, using a combination of 3D footage, Zunc Studio produced, promotional gameplay from CD Projekt Red, and live footage of Fragment founder Hiroshi Fujiwara.